Case Study: Scrut Automation achieves 10x reply rates and saves 45 hours a week with Amplemarket

Scrut Automation boosts reply rates 10x and saves 45 hours a week with Amplemarket

Scrut Automation, a security and compliance software company, faced significant challenges with its outbound sales process. Their team of 15 BDRs was using a costly and fragmented tech stack including ZoomInfo, Lusha, and Salesloft. This led to low email reply rates of 0.5%, poor inbox deliverability, and reps wasting over 45 hours per week on manual prospecting and personalization tasks.

By implementing the Amplemarket platform, Scrut Automation consolidated its entire outbound workflow. Amplemarket provided native inbox rotation and warm-up features, an AI personalization tool called Duo Copilot, and a centralized hub for managing emails. The results were dramatic: reply rates increased 10x to 5-7%, the company saved over $37,000 annually on tool costs, and the team reclaimed 45-50 hours per week. Additionally, Amplemarket now drives up to 75% of the outbound pipeline in key regions like APAC.

Scrut Automation