Case Study: Utrust books 700 meetings in one year with a two-person sales team with Amplemarket

A Amplemarket Case Study

Preview of the Utrust Case Study

How Utrust booked 700 meetings in 1 year with a sales team of two

Utrust, a blockchain-powered payments provider, faced a classic scaling problem: a two-person sales team manually managing inbound leads, dealing with invalid contacts, high bounce rates and lower-than-expected open/reply rates. To consolidate tools and automate inbound qualification while preserving personalized outreach, Utrust implemented Amplemarket’s platform for prospecting, data enrichment, multichannel sequences and AI smart actions.

With Amplemarket’s lead generation, liquid personalization and AI-driven inbound processing, Utrust automated qualification and scaled personalized outreach—processing over 300 qualified prospects per month, adding ~2,600 new leads in 2021, and achieving 83% open and 36% reply rates. Those improvements helped the two-person team book 700 meetings in one year; Utrust credits Amplemarket’s data quality, multichannel sequencing and support for the measurable lift in engagement and efficiency.


Open case study document...

Utrust

Rodrigo

Sales Representative


Amplemarket

23 Case Studies