Case Study: Chattermill triples interested leads with Amplemarket

Chattermill triples interested leads with Amplemarket

Chattermill, a company that provides a customer feedback analysis platform, faced challenges in sourcing contact information for decision-makers at large B2C companies and determining which outreach messages were most effective. Their account executives needed a way to automate lead generation to save time and focus on closing deals. They turned to the vendor Amplemarket for a solution to automate their sales outreach.

Amplemarket implemented a personalized outbound strategy for Chattermill, targeting Customer Experience leaders with automated, tailored email campaigns. This solution included setting up various outreach scenarios and A/B testing to optimize performance. By using Amplemarket, Chattermill tripled the number of interested leads, created a 1.4x uplift in enterprise opportunities, and saved their team tens of hours per week, all without requiring extra work from their account executives.

Chattermill