Case Study: Guide triples replies and saves time with Amplemarket’s AI Sales Copilot

How Guide 3x reply rates while saving hours every week

Guide is an AI-powered recruiting coordination platform for talent teams. As a founder-led startup, its co-founder and CEO Troy Sultan was handling all outbound sales himself, but prospecting, list building, and outreach were time-consuming and often crowded out by active pipeline management. Guide needed a better way to scale outbound without adding headcount or sacrificing control.

By implementing Amplemarket’s AI sales copilot, Duo, along with automation and social selling features, Guide was able to run outbound more efficiently across email and social channels. Amplemarket helped triple replies on Duo leads, increase interest by 109% on Duo leads, lift interest by 280% on top Duo-signal leads, and save more than 2 hours per week on manual prospecting.

Guide

Troy Sultan

Co-Founder and CEO