Case Study: Footwear Company achieves 15X productivity with Amperity

Footwear Company Builds Customer Experiences Across Global Brands

Footwear Company partnered with Amperity to solve a growing data challenge across 12 brands. As the retailer migrated on-prem SQL servers to Databricks, its teams struggled with complex ETL, old CRM-based identities, and inconsistent schemas that made it difficult to merge new, reactivated, loyalty, and non-loyalty customers into a single view.

Amperity implemented its AI-powered Amperity ID and Amperity Bridge to unify customer profiles and enable zero-copy data sharing from the lakehouse to tools like Power BI and Databricks. The result was a major productivity boost, including 15X more efficient code writing, thousands of lines of code automated weekly, and richer analytics after integrating external data sources such as Adobe Analytics and Qualtrics.