Case Study: Davis County Hospital & Clinics refreshes its brand and rebuilds community trust with Amperage Marketing & Fundraising

Davis County Hospital & Clinics builds trust across a 30-mile community with Amperage Marketing & Fundraising

Davis County Hospital & Clinics, a critical access hospital in rural Iowa, sought to rebuild community trust and educate its audience on available services. They partnered with Amperage Marketing & Fundraising for a comprehensive brand refresh and strategic marketing plan to address this challenge.

Amperage developed a new campaign theme, "Well Beyond Compare," and implemented a multi-faceted solution including a television commercial, website updates, direct mail, and environmental graphics. The client reported an overwhelmingly positive community response to the rebrand, which successfully elevated the hospital's modern and welcoming image. Amperage's deliverables were noted to have completely exceeded the client's expectations.

Davis County Hospital & Clinics