Case Study: ConnectCR exceeds fundraising goals with Amperage Marketing & Fundraising

ConnectCR raises $8 million with Amperage Marketing & Fundraising

ConnectCR, a grassroots community collaboration formed to rebuild Cedar Rapids neighborhoods after the 2008 flood, faced the challenge of raising $5 million to create new trails and a recreation hub. They partnered with Amperage Marketing & Fundraising to plan and execute a capital campaign to meet their fundraising goal and engage donors.

Amperage developed the "Awakening Connections" campaign, which utilized strategic branding, storytelling, photography, and a video to compellingly present the vision. The campaign significantly exceeded its goal, raising $8 million. This success established ConnectCR as a lasting force for revitalization and strengthened civic engagement by uniting citizens, business owners, and community leaders.

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