Case Study: Luxury Retailing Company achieves stronger global ROI with Amobee

Luxury Retailing Company - Customer Case Study

Luxury Retailing Company partnered with Amobee to create a global holiday strategy that could engage different audiences across APAC, EMEA, and the Americas while improving brand consistency and return on ad spend. The challenge was to tailor messaging by region without losing efficiency, using the Amobee Advertising Hub to unify campaign execution across markets.

Amobee implemented a two-phase omnichannel campaign combining emotional video, display ads, homepage takeovers, and direct response optimization, with real-time insights from the platform guiding changes in device mix, dayparting, and site targeting. The results were strong: global revenue rose 171%, global ROI increased 29%, CTR improved 85%, and VTR reached up to 78%, with notable regional gains including 110% revenue growth in the Americas and 342% ROI growth in APAC.