Amilia
29 Case Studies
Case Study: Beyond Dance Consulting achieves 64% participant growth for City Dance Arts with Amilia's SmartRec
A Amilia Case Study
How Amilia’s Partnership with Beyond Dance Consulting Helped City Dance Arts Grow their Registrations by 64%
City Dance Arts, founded by Mary Anne Campbell and supported by Beyond Dance Consulting, set out to launch a new dance studio but struggled with setting up marketing initiatives and spent too much time manually tracking payments and admin tasks.
By adopting SmartRec’s platform, City Dance Arts launched an online store (makeup, apparel, professional photos), added new programs like a popular after-school class, and automated payments so Mary Anne could focus on teaching. These changes diversified revenue and drove a 64% increase in participants between the 2020–21 and 2021–22 seasons.
Open case study document...
Beyond Dance Consulting
Mary Anne Campbell
Founder and Owner