Case Study: Grapevine Parks & Rec achieves 89% monthly online revenue growth with Amilia

Grapevine Parks & Rec boosts monthly online revenue 89% with Amilia

Amilia's customer, Grapevine Parks & Rec, was struggling with a difficult and non-integrated online registration system that only 8-10% of residents used, leading to low online enrollment and significant staff time consumed by manual processes.

The solution involved implementing Amilia's SmartRec platform, which was seamlessly integrated into the city's website to create an intuitive, customer-centric registration experience. This shift automated registrations and freed up staff time. As a result, Amilia helped Grapevine achieve an 89% increase in average monthly online revenue, processing over 225,000 transactions and $10.6M in net revenue over five years.

Grapevine Parks & Rec​