Case Study: Dalex Finance achieves 60% lead conversion with Ameyo

Dalex Finance - Customer Case Study

Dalex Finance, a leading non-bank financial institution in Ghana, struggled with fragmented contact center systems — lacking consolidated reporting, slow customizations, poor access to customer information, high call abandonment and long wait times, which left telesales closing only about 25% of leads. Metro Edge Technologies introduced Dalex Finance to Ameyo, which proposed an omnichannel contact center solution (unified agent desktop, ticketing, email/call/chat channels and customizable reporting).

Ameyo delivered a zero-downtime migration to an omnichannel platform with real-time monitoring, automated dialing, contextual customer views and dedicated MIS reports. As a result, Ameyo helped Dalex Finance boost lead conversion from 25% to 60%, improve overall closures by 35%, reduce call abandonment/average hold/average wait times, increase call connect rates and raise agent productivity.

Dalex Finance

Joe Jackson

Director- Business Operations