Case Study: Bank of Makati achieves automated, centralized collections and improved productivity with Ameyo

Bank of Makati - Customer Case Study

Bank of Makati, a private rural bank with 17 branches and 23 loan centers across the Philippines, faced inefficient, manual collections—agents used mobiles and landlines, centers weren’t linked, operations weren’t centralized, and agent performance was hard to track. To address this, the bank selected Ameyo and its CRM and Reporting solution to automate and streamline calling and collections processes.

Ameyo implemented a multi‑feature solution (CRM & Reporting, Voice Logger, filter‑based intelligent dialing, and multichannel communication via phone, SMS, e-mail and chat), centralized multi‑site operations, and enabled automatic alerts, reminders and bespoke e‑mail templates. As a result, Ameyo linked the bank’s remote agents across all sites, automated scheduled dialing (e.g., two days before/on/after due dates and promise‑to‑pay dates), delivered accurate reports and improved agent tracking—boosting productivity, customer outreach and reducing errors from manual processes.

Bank of Makati