Case Study: OrangeArt achieves stronger wholesale and retail e-commerce management with AmeriCommerce

A AmeriCommerce Case Study

Preview of the OrangeArt Case Study

OrangeArt - Customer Case Study

OrangeArt, a Connecticut-based B2B wholesaler of fine papers and stationery, needed a reliable e-commerce platform after its custom website was put at risk when its hosting provider went out of business. The company also wanted a better way to support both wholesale and a new limited retail store while serving very different customer groups.

AmeriCommerce provided the platform for OrangeArt’s wholesale and retail online stores, giving the team shared site design, image management, and tools to keep ordering efficient while presenting products visually. With AmeriCommerce, OrangeArt expanded its product lines, grew its business in 2012, and improved customer service by moving more communication and ordering online, reducing pressure on its brick-and-mortar operation.


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