Case Study: KRAMP achieves unified branding and effortless dealer social sharing with Ambassify

How KRAMP Unifies Branding and Messaging through Dealer Advocacy

Kramp, one of Europe’s largest suppliers of agricultural parts and accessories, faced a dealer-engagement challenge: dealers were sharing competitor content because KRAMP didn’t provide easy, ready-to-post branded materials. Marketing Specialist Kim Flossy discovered Ambassify after seeing dealers use it for STIHL, and selected Ambassify for its intuitive interface and dealer-facing advocacy features to make it simple for dealers to promote KRAMP.

Ambassify was rolled out with targeted onboarding for account managers and hands-on visits to Powered by KRAMP shops, and KRAMP now uses Ambassify’s campaign delivery and audience segmentation to distribute branded visuals and messages. The result: all dealers can share promotions like the winter catalog directly from the platform in a few clicks, unifying KRAMP’s branding and messaging across the dealer network while simplifying execution and increasing dealer participation — thanks to Ambassify’s platform and responsive support.

Kramp

Kim Flossy

Marketing Specialist