Case Study: Ziff Davis achieves rapid scalability and 20–30% cost reduction with Amazon Web Services

Ziff Davis - Customer Case Study

Ziff Davis is a leading all‑digital media company behind properties such as PCMag, IGN, and AskMen and operates a data platform called the Perpetual Media Engine. Rapid expansion left the company with a patchwork of co‑location environments, costly licensing and maintenance overhead, and slow, custom migrations that stretched projects from hours into months.

By standardizing on Amazon Web Services (EC2 with Auto Scaling, RDS, S3, SQS, CloudFront and other managed services), Ziff Davis created a cohesive, programmatic infrastructure that processes 2–4 billion user signals per month and can onboard new sites in about a week. The move eliminated much on‑site maintenance and hardware refresh costs, sped prototyping and time‑to‑market, and cut overall infrastructure costs by roughly 20–30% while enabling automatic scaling to handle large, variable traffic loads.

Ziff Davis

Joey Fortuna

Chief Technology Officer