Case Study: Vinomofo achieves 99.999% availability and scalable growth with Amazon Web Services

Vinomofo - Customer Case Study

Vinomofo is an Australian online wine retailer founded in 2011 that needed to launch a cost-effective, secure, and highly available e-commerce site quickly. With a lean team and ambitions for rapid growth and international expansion, the company had to handle hundreds of thousands of members and big traffic spikes during promotions without devoting resources to infrastructure management.

Vinomofo deployed its site on Amazon Web Services (EC2, S3, CloudFront, Route 53, RDS) with Engine Yard support, enabling auto-scaling, fast global delivery, and managed backups/security. The AWS solution delivered >99.999% availability, supported 400,000+ members and peak sessions (~12,000), sped development (database clones in five minutes), lowered operational cost and risk, and paved the way for international growth.

Vinomofo

Andre Eikmeier

Co-Chief Executive Officer