Taplytics Selects Snowflake in AWS Marketplace to Scale Database Performance

Taplytics is a mobile A/B testing, push notification, and analytics platform that helps companies create personalized and engaging customer experiences. After rapidly growing to process data from billions of devices worldwide, the company sought a database solution that could help it continue to scale. Taplytics evaluated numerous products in AWS Marketplace and selected Snowflake for its blend of performance, industry adoption, and cost effectiveness. Taplytics quickly aligned on terms with a private offer from Snowflake and consolidated the cost of Snowflake onto its existing AWS bill, saving five percent on costs. With Snowflake and AWS Marketplace, Taplytics gained speed and efficiency in both its database performance and procurement process.