Case Study: Snap Inc. achieves major storage cost savings and seamless performance with Amazon Web Services

Snap Optimizes Cost Savings While Storing Over 1.5 Trillion Photos and Videos on Amazon S3 Glacier Instant Retrieval

Snap Inc., the company behind Snapchat, needed to reduce storage costs while keeping fast access to a massive and growing library of photos and videos. After migrating to Amazon Web Services and using Amazon S3, Snap looked for a better way to store long-lived, rarely accessed media without hurting the user experience.

Amazon Web Services helped Snap move more than 2 exabytes of data to Amazon S3 Glacier Instant Retrieval using lifecycle policies, with no production issues or visible impact to users. The result was tens of millions of dollars in storage savings, a 20% to 30% reduction in download latency in some Regions, 99.99% availability, and support for growth that has added an estimated 200 million daily active users since Snap moved to AWS.

Snap Inc.

Vijay Manoharan

Manager of the Media-Delivery Platform Team