Case Study: Redlily achieves 70% IT cost savings and 99% uptime with Amazon Web Services

Redlily - Customer Case Study

Redlily is a fast-growing online shopping portal based in Hyderabad that sells designer apparel, stationery, footwear, and baby accessories. Its Microsoft Dynamics NAV ERP—integrated with payment, logistics, and distribution systems—was hosted on premises and suffered frequent downtime from hardware, network, and power failures; replacing aging infrastructure was prohibitively expensive, so Redlily sought a scalable, cost-effective partner to improve availability and customer experience.

Working with AWS partner Minjar, Redlily migrated Dynamics NAV to Amazon EC2 and re-architected the application into isolated three-tier components, using EBS with S3 snapshots for backups, VPC, security groups, IAM, MFA, and VPN connectivity. The migration completed in under a month with no business disruption; over three years Redlily cut capital and operating expenses by 70% and raised uptime to 99% (a 19-point improvement), while benefiting from a pay‑per‑use, more secure platform.

Redlily

Sashi Somavarapu

Founder and CEO