Case Study: GoAnimate achieves lifelike multilingual voiceovers and significant cost and time savings with Amazon Web Services (Amazon Polly)

GoAnimate - Customer Case Study

GoAnimate is a web-based, do-it-yourself video-creation platform that helps businesses, educators, and marketers produce animated videos using drag-and-drop tools and a large multimedia library. The company faced a challenge delivering consistently high-quality voiceovers—especially for users without recording resources or budgets and for those needing multi-language support or quick placeholder audio during production—so it sought to improve its text-to-speech (TTS) offering.

After evaluating more than 10 vendors, GoAnimate implemented Amazon Polly for its lifelike voices, easy API integration, and broad language support, enabling character lip-sync and fast localization. The SaaS solution reduced overhead and improved scalability and security, cut TTS costs dramatically (from about $2,000 to $100 per month), saved roughly two man-months annually, and helped customers like Kapitec produce more engaging, easily localized videos with faster iteration.

GoAnimate

Stacy Adams

Head of Marketing