Genius Sports Finds Key Players in the AWS Marketplace to Improve Observability and Centralize Operations

Genius Sports is a London-headquartered sports technology company that provides innovative solutions for sports teams, betting operators, and media brands to help them leverage their data. Its products and services give opportunities for broadcasters, streaming platforms, or rights holders to monetize official data and video and create immersive digital experiences for fans. Since it handles an extremely large amount of data, Genius Sports utilizes AWS and AWS Marketplace solutions to power its mission for a more sustainable sports data ecosystem. When Genius Sports wanted to increase its cloud observability and reporting, it procured services from Sophos, Splunk, CrowdStrike, and Auth0 through the AWS Marketplace private offers program, enabling it to achieve cost savings with a single AWS bill and centralized management as well.