Case Study: Football Club Barcelona achieves a scalable, cost-effective, peak-ready web platform with Amazon Web Services

Football Club Barcelona - Customer Case Study

Futbol Club Barcelona partnered with Gnuine to run its Ubiquo Sports SaaS CMS for SMS, e‑commerce, social media and mobile apps, requiring a platform that could scale, remain secure, and handle frequent traffic spikes without large upfront costs. The challenge was to deliver high‑performance, multi‑language content for a major sports brand while minimizing operational overhead and supporting rapid provisioning.

Gnuine built the solution on AWS—using Route 53, CloudFront, S3, EC2 with ELB and Auto Scaling, RDS, CloudWatch, SNS and CloudFormation—alongside Ubiquo Sports (Ruby on Rails), Varnish and Puppet. The result is a resilient, elastic platform that serves more than 6,000 pages and 12,000 photos in six languages across five professional teams, enables one‑click infrastructure deployment, simplifies management, handles traffic peaks, and delivers significant cost and time‑to‑market savings.

Football Club Barcelona

Lluí­s Alsina

Online Manager