Case Study: Vacatia achieves faster checkout and higher mobile order value with Amazon Pay

Vacatia speeds checkout 75% with Amazon Pay

Vacatia, a resort marketplace based in San Francisco, faced the challenge of reducing friction during its mobile checkout process, which was critical as 60% of its customers were mobile users. To improve this experience and build trust with first-time users, Vacatia turned to the vendor Amazon Pay to streamline its payment system.

By implementing Amazon Pay, Vacatia replaced eight form fields with just two taps, creating a faster and more seamless checkout. The solution delivered significant results: a 75% faster mobile checkout experience, an 11% higher mobile average order value, and a 50% lower reservation cancellation rate compared to credit card payments. Amazon Pay also provided superior fraud protection and helped boost Vacatia's net promoter score to among the highest in the travel industry.

Vacatia