Case Study: Prepdeck achieves seamless checkout and boosts sales and donations with Amazon Pay

How to rediscover the joy of cooking

PrepDeck, founded by Alexander Eburne to help busy home cooks adopt the chefs’ mise en place approach, set out to simplify meal prep with a modular prep system and accessories. After raising almost $860,000 from 5,469 backers on crowdfunding and building partnerships like a six-month NYT Cooking subscription, PrepDeck sells its Prepdeck+ system and related products—and offers Amazon Pay as a checkout option to make buying fast and easy.

PrepDeck combines product design, community content, and charitable giving ($10 donated to No Kid Hungry per unit, resulting in over 300,000 meals donated) to drive adoption, media coverage, and a customer base of more than 50,000 cooks. By integrating Amazon Pay for a pain-free checkout, PrepDeck simplified the purchase flow to support conversions and ongoing sales, helping translate product interest into measurable customer growth and continued impact.

PrepDeck

Alexander Eburne

Prep Deck