Case Study: Atom Tickets Improves Movie Ticket Purchases with Amazon Pay

Atom Tickets boosts AOV 9% with Amazon Pay

Atom Tickets, a social movie ticketing service, was seeking to improve its online customer experience by offering alternative payment options beyond credit cards. The company partnered with vendor Amazon Pay to provide a simpler and more secure checkout process for its users.

The solution implemented by Amazon Pay allowed customers to use their existing Amazon credentials and stored payment information to purchase tickets. This integration resulted in Amazon Pay customers having a 9% higher average order value, buying 12% more tickets per order, and being 26% less reliant on promotions. Amazon Pay also facilitated innovation, including the development of an Alexa skill for voice-activated ticket purchases.

Atom Tickets