Amazon Pay
146 Case Studies
A Amazon Pay Case Study
The customer, Alexa Bill Planner, faced the challenge of making the bill-paying process more intuitive and less tedious for its users. To address this, they worked with the vendor Amazon Pay to implement multimodal skills, which enhance voice commands with visual aids.
Amazon Pay's solution utilized multimodal technology and the Alexa Presentation Language (APL) to add visual components to the voice experience. This resulted in increased clarity for bill details, easier account linking with an on-screen keyboard, and a more optimized customer experience. The implementation capitalized on the 50% growth in consumer use of smart displays, making the service more efficient and accessible.
Alexa Bill Planner