Case Study: Atea achieves nearly 40x ROI with Amanda AI

Atea achieves nearly 40x ROI with Amanda AI

Atea, a major IT-consultancy firm in Northern Europe, faced a challenge when expanding into the competitive hardware segment. Their established client relationships were strong, but they needed to become highly visible in search engine results to prevent customers from finding other providers. To tackle the high cost of popular keywords, they collaborated with the vendor Amanda AI.

Amanda AI provided an AI-based search strategy that automated the process of finding and optimizing less popular keyword variations. This allowed Atea to make nearly 200,000 daily optimizations effortlessly. The solution delivered a remarkable close to 40x ROI, a significant increase from their previous method, and freed up product managers' time by making the process largely automated.

Atea