Alyce
17 Case Studies
A Alyce Case Study
US Signal used Alyce to improve its account-based marketing outreach and solve a common challenge: how to make direct mail and gifting feel personal, timely, and effective at scale. Like many teams, they needed a better way to stand out in a crowded market, spark meaningful conversations, and reduce the time and cost involved in building high-touch campaigns.
With Alyce’s personalized gifting platform, US Signal was able to send more relevant gifts tied to buyer intent and engagement signals, helping sales start conversations faster. The results were strong: meeting booked rate increased by 150%, gifting program investment dropped by 50%, and the team also became more agile, with campaigns launching in days and gifts going out within 24 hours after live events.
Heather Fritz
Manager of Field Marketing