Case Study: Synergy Attracts Bigger Utility Billing Leads with Altitude Marketing

Synergy doubles lead size with Altitude Marketing

The customer, Synergy, a utility billing company, faced the challenge of only attracting small residential property managers despite having a solution capable of handling large clients. To grow, they needed to transform their identity to appear larger and attract bigger customers, so they partnered with the vendor, Altitude Marketing.

Altitude Marketing implemented a comprehensive solution, starting with a rebrand to position Synergy as a "white glove utility billing service at scale" for larger property owners. This was supported by ongoing tactical execution including SEO, social media, and authoritative content. As a result, Synergy became one of the country's most digitally visible services, with leads that are typically double or more the size of those before the partnership.

Synergy