Case Study: Honda Motor Co., Ltd. achieves faster, scalable location-data capture, visualization and commercialization with Alteryx Designer

Honda Uses Alteryx Designer To Capture And Visualize Data

Honda Motor Co., Ltd., based in Tokyo, sought to commercialize B2B services by visualizing and analyzing massive time-series location data collected from its Internavi car-navigation system. The team faced a major challenge: the sheer volume and temporal complexity of cloud-stored motion data exceeded the capabilities of Excel and conventional BI tools, blocking progress on service development.

Cloud SI vendor Classmethod introduced the self-service Alteryx Designer, which proved easy to learn and use, significantly cutting analytics time and enabling steady progress toward commercialization—work that might have been abandoned without it. Honda now plans to deepen database and BI integrations, add more Alteryx licenses as the sales team grows, and expand use of the tool into other divisions.

Honda Motor Co., Ltd.

Yoshiaki Sugimoto

Strategy Planning Department - Business Development Division