Case Study: Beyond Menu boosts restaurant partner sales with Alterna CX

Beyond Menu tracks 1,000s of restaurant locations daily with Alterna CX

Beyond Menu, a US-based online food ordering and delivery platform, faced significant revenue loss to competitors and struggled to identify which of its underperforming restaurant partners had genuine growth potential. Their sales team lacked a systematic way to analyze competitor performance, leading to inefficient manual outreach and misaligned resources. To address this, they partnered with vendor Alterna CX to use its AI-powered competitor feedback analytics.

Alterna CX implemented a solution that automatically collects and analyzes thousands of daily customer reviews from competing platforms. Their AI processes this data to identify competitor weaknesses and rank restaurants by growth potential, with all insights delivered directly into the sales team's Salesforce CRM. This enabled Beyond Menu's sales team to execute highly targeted, data-backed outreach campaigns. The results included automated monitoring of thousands of competitor reviews, clarity in identifying high-potential partners, and increased order frequency from those partners, ultimately strengthening restaurant retention and loyalty.

Beyond Menu