Case Study: GiGi's Cupcakes achieves franchise-wide sales visibility and online-ordering integration with Altametrics Business Intelligence

GiGi's Cupcakes - Customer Case Study

Gigi's Cupcakes, a growing franchise with about 82 stores (and plans to reach roughly 110), needed a way to consolidate sales and capture online-ordering data that their POS couldn’t provide. They engaged Altametrics Business Intelligence after referrals to gather complete, franchise-wide sales information.

Altametrics built a system to extract online-ordering and other sales data from each location and consolidate it for centralized reporting, giving Gigi's Cupcakes the visibility needed for better strategic planning and growth. The solution delivered previously inaccessible online sales metrics, improved franchise-level decision making, and offered a cost-effective, responsive service from Altametrics.

Gigi's Cupcakes

Alan Thompson

President