Case Study: a global media company streamlines trademark management and cuts costs with Alt Legal

Global Media Company cuts trademark costs by almost 50% with Alt Legal

The customer, a global media company, faced challenges with high costs and inefficiency in managing its large trademark portfolio through outside counsel. Their previous docketing software lacked customization, leading to manual work and difficulty accessing information. They turned to Alt Legal for its trademark docketing software to bring operations in-house.

By implementing Alt Legal's solution, the company streamlined its workflows and gained direct control over its trademark data. This allowed them to drastically reduce outside counsel spending, cutting their department budget by almost 50% over six years. The Alt Legal platform also delivered significant efficiency gains through automation and tailored reporting, saving substantial time on high-volume tasks like renewing hundreds of trademarks each quarter.