Case Study: Social Cannabis achieves $7.5M revenue and 482x ROI with Alpine IQ

Social Cannabis drives $7.5M in revenue with Alpine IQ

Social Cannabis, a new cannabis retailer in a competitive market, sought to build a brand based on culture and community rather than just discounts. Their challenge was to turn first-time buyers into lifelong brand advocates and maximize the efficiency of their marketing spend. They partnered with vendor Alpine IQ (AIQ) to leverage its loyalty program and marketing platform.

Using AIQ's loyalty program, automated multi-channel campaigns, and audience segmentation, Social Cannabis built a data-driven marketing strategy. This solution generated $7.5 million in revenue, with 87% of all revenue coming from loyalty members. Alpine IQ's platform also helped achieve a 48,250% ROI and allowed a lean team to execute large-scale, culturally relevant campaigns efficiently.

Social Cannabis