Case Study: 2degrees creates an award-winning self-service mobile app with Alphero

A Alphero Case Study

Preview of the 2degrees Case Study

2degrees creates an award-winning mobile app with Alphero, smashing every KPI

2degrees, a challenger telecommunications brand in New Zealand, wanted to reduce call center volume by creating a superior mobile app to manage accounts. They partnered with digital agency Alphero to develop a self-service application that would empower users and become their channel of choice.

Alphero implemented a human-centered design process, using real customer data and extensive testing to build a complex yet adaptable app. The solution not only smashed all its KPIs and won design awards, but it also profoundly changed 2degrees' digital culture, embedding agile practices and customer experience best practices across the organization.


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