Case Study: Merz Aesthetics beats deadlines and streamlines global insights with AlphaSense

How Merz beats deadlines with AI

Merz Aesthetics, a global aesthetics company, needed a faster way to monitor industry trends, competitive intelligence, and earnings updates after Stephanie Proesel launched a one-woman market intelligence team. The previous research process was slow and made it difficult to collaborate and share insights with her global colleagues in real time.

With AlphaSense, Stephanie used an AI-powered business insights platform to centralize research, analyze earnings transcripts, broker research, and company documents, and quickly circulate key takeaways. AlphaSense helped her meet a 6-hour earnings recap deadline even on a day with four calls, improved real-time communication with the global team, and gave her greater confidence in her output by capturing more comprehensive insights.

Merz Aesthetics

Stephanie Proesel

Market Intelligence