Case Study: Horseshoe Casino Baltimore achieves a WOW digital signage experience with Alpha Video

Horseshoe Casino Baltimore - Customer Case Study

Horseshoe Casino Baltimore, an affiliate of Caesars Entertainment, needed a digital signage system that would enhance the guest “WOW” experience, energize the gaming floor, and deliver clear information through wayfinding, menu boards, directional signs, and promotional messaging. To meet these goals, Horseshoe Baltimore turned to Alpha Video and its CastNET digital signage platform.

Alpha Video implemented a propertywide digital signage deployment featuring over 540 displays, including a dramatic Absen LED video wall in the 14Forty nightclub. The solution automated jackpot content and celebrations, enabled easy switching between digital signage and TV via IPTV controls, and introduced a low-cost streaming approach for directional signs. The result was a highly flexible system that supported opening-night excitement and continues to drive energy throughout the casino.

Horseshoe Casino Baltimore