Alpaca
48 Case Studies
A Alpaca Case Study
tyba, a digital investment app operating in Latin America, faced the challenge of making investing in US equities accessible to a population where high fees and minimums were significant barriers. Their goal was to democratize investing for Colombians, Peruvians, and Chileans, many of whom were previously excluded from global markets. To achieve this, they partnered with vendor Alpaca and leveraged its Broker API.
By implementing Alpaca's modern API platform, tyba was able to dramatically reduce the cost for clients to invest, enabling them to start with as little as $1 and purchase fractional shares. The solution provided by Alpaca allowed tyba to scale its operations effectively and offer a seamless, compliant channel to US markets. This partnership resulted in tyba enabling over 10,000 clients to invest and generating $7 million in assets under management, demonstrating significant growth and user engagement.
Felipe García
Chief Executive Officer