Case Study: Ferring Pharmaceuticals achieves 100% accurate HIPAA-compliant product launch fulfillment with ALOM

Ferring Pharmaceuticals achieves 100% accuracy with ALOM

Ferring Pharmaceuticals faced a challenge during a major product launch, requiring a complex HIPAA-compliant mail campaign. Their previous supplier struggled to integrate data from multiple sources to accurately match personalized product information with unique prescription discount codes. Ferring turned to vendor ALOM for a turnkey fulfillment solution.

ALOM implemented an integrated database and IT solution to align the data, followed by a fast-turn, print-on-demand, kitting, and fulfillment process. Their solution included a barcode matching system for 100% accuracy. The results were a seamless, compliant process and the provision of data analytics for measuring campaign effectiveness, all delivered by ALOM within a matter of days.

Ferring Pharmaceuticals