Case Study: William Peace University engages the Class of 2020 virtually with Almabase

William Peace University welcomes Class of 2020 with Almabase virtual events

William Peace University, a private college in North Carolina, faced the challenge of welcoming and engaging its Class of 2020 alumni after the COVID-19 pandemic disrupted all traditional graduation events and commencement ceremonies. The university's advancement team needed a way to recognize the new graduates and uplift their spirits during an uncertain time. They turned to their alumni engagement platform, Almabase, to implement a virtual solution.

Using Almabase, William Peace University created a dedicated event page to host a virtual "New Grad Toast," which was promoted through targeted emails and social media. The solution also included a touching tribute video honoring campus traditions to make the new alumni feel special. Through these virtual initiatives powered by Almabase, the university successfully welcomed the class of 2020 into its alumni association and maintained engagement throughout the crisis.

William Peace University