Case Study: Providence Day School increases alumni donor participation 5X with Almabase

How Providence Day School increased donations 5X through their alumni-centric engagement strategy

Providence Day School, a private K-12 school in Charlotte, North Carolina, faced low alumni donor participation, outdated contact data, and a manual, time-consuming event planning process. With more than 4,000 alumni and limited staff resources, the school needed a better way to engage alumni more strategically. It turned to Almabase to support its alumni engagement and fundraising efforts.

Using Almabase’s alumni engagement platform, Providence Day School centralized event planning, improved communication, and launched targeted events for different alumni segments, including affinity- and location-based groups. The school organized 92 events in under two years, increased Homecoming participation by nearly 400% in one year, and grew alumni donor participation from 4% to 20% by 2019. Almabase also helped keep alumni data up to date and improved email engagement through better segmentation and peer-to-peer outreach.

Providence Day School

Steve Bondurant

Director of Alumni Relations