Case Study: Service Credit Union reduces online fraud with Allure Security

Service Credit Union cuts fake website complaints to near zero with Allure Security

Service Credit Union, a financial institution serving over 300,000 members, was facing a surge in online fraud from scam websites impersonating its brand. These fake sites, some hosted in Russia, led to frustrated members and wire fraud losses. Their internal efforts to get the sites taken down were unsuccessful. Assistant VP Alex Laham needed a proactive solution to find and eliminate these brand impersonation threats quickly, which led them to the vendor Allure Security.

By implementing Allure Security's brand protection-as-a-service, Service Credit Union could detect scams within minutes of them appearing online. Allure Security's team successfully took down counterfeit sites, including those previously unreachable. The results were significant, with customer complaints about fake websites dropping to near zero within a month. The solution also led to a demonstrable decrease in wire transfer fraud, protecting both the credit union's assets and its members' trust.

Service Credit Union