Case Study: ORNL Federal Credit Union strengthens brand protection and reduces fraud with Allure Security

ORNL Federal Credit Union cuts brand impersonation attacks after 2 months with Allure Security

ORNL Federal Credit Union, a large credit union serving Eastern Tennessee, faced a dramatic increase in brand impersonation attacks and fraud attempts following the launch of its new digital banking platform. A small, overburdened IT team was spending countless hours manually identifying and taking down over 100 spoof websites per month, a process so demanding the VP of Information Security had to wake up every three hours each night to scan for new threats. They partnered with Allure Security and its AI-powered detection and takedown platform to address the challenge.

Allure Security implemented a solution that used AI and computer vision to proactively find spoof sites and a veteran team to execute rapid takedowns. They also deployed decoy data to waste fraudsters' time and resources during attacks. This allowed ORNL FCU's internal team to refocus on their primary responsibilities. As a result, the volume of attacks died down significantly after two months, as fraudsters moved on to less protected targets. Allure Security continues to monitor for and address threats, protecting the credit union's members and its reputation.

ORNL Federal Credit Union