Case Study: BidRide curbs surge pricing with AllRide Apps

BidRide - Customer Case Study

BidRide, a Milwaukee-based ridesharing application owned by Logistibid, sought to compete with major services like Uber and Lyft by introducing a unique bidding system to counter surge pricing. Their core challenge was developing a real-time auction platform where riders and drivers could negotiate fares, which required overcoming significant technical hurdles in real-time communication and bid management. They partnered with the vendor AllRide Apps to build this complex application from the ground up.

AllRide Apps developed a solution using MQTT protocol and a custom handshaking module to create a stable, real-time bidding and communication system within the app. This allowed for instantaneous bid updates, acceptances, and rejections, effectively creating a live auction for rides. The result was a successfully launched app that became a strong local competitor, earning positive user reviews and significant media coverage for its innovative approach to fare pricing in the Milwaukee market.

BidRide