Case Study: Wisconsin Public Radio achieves a modern, mobile-friendly relaunch with Alley

Wisconsin Public Radio relaunches with Alley, cutting navigation friction across 39 stations

Wisconsin Public Radio (WPR) faced challenges with an outdated and slow Drupal CMS that frustrated its editorial team and an external website with confusing UX, a lack of a persistent audio player, and a difficult station finder. They partnered with Alley to overhaul their digital platform and improve the experience for both their team and their listeners.

Alley implemented a modern WordPress solution for WPR, which included a new design system optimized for mobile, a custom-built persistent audio player that streams uninterrupted, and an improved station finder feature. The results were a faster, more navigable website for listeners and a streamlined, easier-to-use CMS for WPR's internal editors, saving them significant time and effort.

Wisconsin Public Radio