Case Study: Veritas improves sales content adoption and virtual selling with Allego

Veritas Drives Adoption of Sales Content and Virtual Selling Using Allego

Veritas, a worldwide data protection company with 7,000 employees, needed a better way to support virtual selling and sales enablement after moving to remote work and learning in 2020. Sales Enablement Leader Matt Miersen said traditional videoconference training was not delivering the right level of instruction, and much of it was not timely for sellers who did not face certain competitive situations.

Veritas rolled out the Allego Sales Enablement platform to support learning in the flow of work, sales content management, guided selling, onboarding, coaching, and virtual selling. The team brought over 7,000 sales content pieces into Allego, used content analytics and explainer videos to improve adoption, and used video messaging and digital sales rooms to make buyer interactions more personal; one rep used a video to secure a meeting with a prospect who typically never responded.

Veritas

Matthew Miersen

Sales Enablement Leader