Case Study: Teachers’ Curriculum Institute optimizes Salesforce and boosts customer self-service with AllCloud

Teachers’ Curriculum Institute boosts call ticket deflection 80% with AllCloud

Teachers’ Curriculum Institute (TCI), an award-winning K-12 online publishing company, had used Salesforce for years but worked with various partners on small, isolated projects. This approach prevented TCI from fully optimizing its Salesforce platform. The challenge was to find a single, long-term partner to help maximize the value of its Salesforce investment and undertake new strategic projects.

AllCloud was chosen as that partner and implemented several key solutions. These included streamlining web lead capture, optimizing a customer self-service Community, and migrating from Salesforce Classic to Lightning and to Pardot. The results included an 80% deflection of call tickets during peak season, 100% user adoption of Lightning, and vastly improved marketing data. As a result of this measurable impact and AllCloud's expertise, TCI engaged them for ongoing managed services.

Teachers’ Curriculum Institute (tci)