Case Study: Yooji speeds product time to market with Alkemics

Yooji uses Alkemics to streamline and facilitate collaboration with retailers

Yooji, a young SME making organic frozen baby foods for babies from 4 months old, needed a simple way to speed up product launches and share detailed product information with retail partners. With no dedicated IT department, the company was looking for a practical solution to connect its business data and improve collaboration with retailers.

Using Alkemics, Yooji created rich product pages in one place and shared them easily with all partner retailers, while also connecting the platform to its ERP and accessing the Nielsen SME app dashboard. The result was a 90% faster process for updating and sharing product information, improved responsiveness, greater product visibility, and a more centralized way to manage and distribute business information.

Yooji

Philippe Briffault

Co-founder and CMO