Case Study: Bonduelle achieves accurate, high-quality product information with Alkemics

Bonduelle’s winning approach to ensuring quality product information

Bonduelle, a food brand with five brands and hundreds of products, needed a reliable way to manage and validate product information across teams while meeting strict French and European regulatory requirements. To support this challenge, Bonduelle used Alkemics alongside its PIM system to centralize product data and streamline collaboration between supply, quality, marketing, and trade teams.

With Alkemics, Bonduelle synchronized product information to retailer websites through a single reliable source, reducing the need to manage separate retailer flows and improving consistency of updates. The solution helped Bonduelle reach 98% regulatory data completeness, up from 88% in November 2017, while also improving data quality, visual reporting, and consumer transparency.

Bonduelle

Sabrina Lenne

Commerce & Marketing Manager