Alive5
12 Case Studies
Case Study: Atlanta Falcons achieves increased ticket sales and 24/7 fan engagement with Alive5
A Alive5 Case Study
How the Atlanta Falcons Use AliveConcierge Agents to Target Customers With Their Ideal Ticket Package
The Atlanta Falcons, a storied NFL franchise, were overwhelmed by high volumes of routine ticket and service questions that flooded their inbox and slowed sales follow-up. To provide instant answers, capture fan details, and extend support beyond office hours, the Falcons turned to Alive5, deploying its AliveConcierge/AliveChat services.
Alive5 implemented 24/7 AliveConcierge agents along with proactive popups, AliveTracker code, chat labels and pre/post-chat surveys to automate common responses, qualify visitors, and collect contact information. The solution reduced routine email traffic, enabled next-day follow-ups on interested fans, extended customer service after hours, and helped sales reps regularly convert live chats into phone conversations and closed ticket sales.
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Atlanta Falcons
Warren Parr
Director of Sales